

DEDICATED TO THE SUCCESS OF OUR AUDIENCE
Fortune debuted in February 1930 – just months after the Wall Street crash started the Great Depression. The New York Times touted Fortune’s premier issue as “sumptuous to the point of rivaling the pearly gates.” Time Inc. founder Henry Luce said the primary mission of the journalist is “to get ideas off the page and into people’s heads.” Luce saw in the business world “a unique publishing opportunity…wars to record, strategy to admire, biographies to write.” Fortune, he thought would “give business a literature.” It would draw the line “between gentleman and the money grubber.”
In 2010, as Fortune celebrates its 80th birthday, one can draw striking parallels between the world now and the tumultuous early days of the Great Depression during which Fortune launched. In a business world long on information and short on intelligence, Fortune stands alone with trusted insight, deep reporting, provocative storytelling and unparalleled access to the world’s most influential leaders and companies. Across our magazine, website and exclusive conferences, Fortune’s unique perspective leads to critical understanding of how global business works and gives top executives the practical knowledge they need to succeed.
And Fortune will grow its leadership position by boldly enhancing all of its content assets and bolstering our best-in-class suite of marketing solutions for our advertising partners.
Fortune magazine will continue to provide 4 million readers with the keys to success: the portraits of achievement, signature lists, ideas and innovations, expert advice and in-depth reporting and analysis they need to make sense of what’s going on around the world.
As part of CNNMoney.com, the world’s leading business and finance content site, Fortune.com will be the essential daily destination for business decision makers, with original video programs and interactive companions to Fortune franchises such as the Fortune 500.
And Fortune remains the only business magazine producing must-attend events for the business A-list. The 2010 roster of conferences grows with the Global Forum in Cape Town, South Africa, an unprecedented content development partnership between Fortune, TIME and CNN.
